Business Sphere

Entrecard is a wonderful blogging community of give-and-take relationships, where the principle of reciprocity is the unwritten rule. It is also one of the best, if not the best, traffic exchanges in the blogosphere.

Popularity in the Entrecard community equals traffic and vice-versa. Here’s the six proven tips on how to be popular in Entrecard and drive traffic to your blog.

Rule 1. Be an active Entrecard member

To be popular in Entrecard community and drive traffic to your blog, you have to see and be seen by the other members. This means you have to do some serious job at dropping your cards on carefully selected blogs everyday.

Where to drop your cards? You can choose to:

a). Drop on the blogs from your drop inbox, to reciprocate their visits and their drops. .

b). Drop on the 300 most popular blogs in all categories in the Campaign. These popular users  become as such because they are very active and they drop cards daily.

In addition, these most popular blogs receive more visitors compared to other blogs in the community. For example, the Top 30 popular blogs in all categories receive more than 300 visitors daily from EC members. If you look at their drop rank on their profile, these users are usually either: “Deeply committed– Deadly serious. A drop master” or  “Takes dropping Very Very Seriously.”

c). Drop on the Top 5 top users of every category.  These blogs are also very active, the users drop cards daily, with high traffic and popularity within the EC community.

In my case, I usually drop on the Top 200 blogs in all categories in the Campaign, then on blogs found in my Drop Inbox.

Rule 2. Advertise and Advertise

To become a popular Entrecard member, you should be visible within the community. How do you achieve popularity? By advertising and promotion.

If you drop cards daily and at a maximum, you will be able to accumulate entrecredits (ec), which you can use to advertise on some blogs of your choice.

Where to advertise?  It depends on you. There are thousands of blogs in EC to choose from.

But if you want popularity and maximum exposure of your ads for 24 hours, then the best choice is the Top 300 most popular blogs. This is because the Top 300 blogs in all categories get a big share of drops and this means more people will get to see your ads.  This also results to your one advert getting seen by more than 300 visitors daily and the higher probability of more click-through to your site.

In my case, I use all the credits I could generate daily to buy ads in the popular blogs.

Rule 3. Advertise wisely.

Select the blogs where the widget is strategically located. This means when you advertise in  other blogs, you must choose a blog with a widget above the fold or at the top, either on the left or right side of the webpage.

As a rule, I do not place my ad in a blog where the widget is located down below or near the footer.  The reason is obvious –  the probability that my ad will be seen by the readers is slim, as people will have to scroll down all the content before they find my ad.

This is a waste of entrecredits (ec) and my time in generating them. You should do likewise, unless you have a lot of credits to waste in such kind of low impact advertising.

Rule 4. Put your best foot forward in your ad image

Your ad is your blog’s brand or image. It makes a statement about you, and tell the readers what your blog is all about.

That being so, you must ensure that your ad icon or image must be associated with your blog so that it is easy for the readers and EC users to recognize you blog once they see your ad in others’ widget.

Rule 5. Position your Entrecard widget above the fold or in conspicuous place on your blog.

To be popular in Entrecard it is basic that people can easily find your widget in your blog. Users will be able to advertise and drop their cards on your widget only when they are able to find it easily. Place your widget in a strategic position, preferably above the fold, and not down below or in the footer.

Rule 6. Recognize your Top Droppers; My Top Ten for November 2009. It is only fitting to recognize and acknowledge your top droppers every month. This is to give thanks, show your appreciation for their daily visits without fail, as well as to give them linky love.

That’s why I am thanking my Top Ten Droppers for the month of November 2009, in any order. Each of them made 31 drops on my widget. In appreciation I’m giving them a permanent link love to help improve their respective page rank.

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Conclusion

Entrecard is a very good blogging community.  Wisely used and to the maximum, it can boost your visitors and drive traffic to your blog. In the end, only three things matter in blogging – traffic, traffic, and traffic.