That blogger also applied to be a publisher in CMF Ads and his application was approved in no time at all, as he posted on its Forums.

My Own Experience with Entrecard and CMF Ads

Reading the post of that blogger made me recall my own experiences with Entrecard and CMF Ads a few months back.

When I applied as a member (user) of Entrecard it took five (5) days for my blog to be approved.

With CMF Ads my blog was accepted in just four (4) hours.

The Customers Are Kings and Queens

As a business and management consultant I always advice my clients who are business men and women to put their customers as their first priority, and be close to the clients.

I would tell them that customers are their businesses’ reason for existence. Indeed, the heart of business is the customers. Others would even say that a customer is king or queen.

The Two Lessons In Customers Satisfaction That I Learned

My personal experience as a member of Entrecard and CMF Ads have enhanced my learning in customers satisfaction which is very important to any business.

I recognize the fact, as many others do, that in business your success and profit depend on the sales of your products or services. In turn, sales of products and services are dependent on your customers and their needs and wants, and not on what you want.

Here’s the two important lessons that I’ve learned in Entrecard and CMF Ads.

1. Be close and Listen to the Customers

Since a business exists to provide goods and services to the customers to meet their needs and wants, it is important for a business to be close to the customers. What do the customers need? What are their feedback?

How can a company improve customer relations to expand its market base and thus generate more sales revenue and profit?

I’ve found out that CMF Ads admins are very close to the members who are publishers and advertisers. Problems and concerns are addressed within 10 hours, or even in an hour.

For example, when I bought a network ads three (days) ago, my ad was approved, up and running within two (2) hours!

In Entrecard the owner seems not to listen to its member-users. EC Admin closed the Forum and comments to its blog are disabled. There is no interaction at all between the management and the users.

For instance, when I purchased a Sponsor Ads last month, my application was approved in four (4) days.

2. Solicit Feedback and Consult Your Customers

In Entrecard the users, whom its Admins call as the strength of the Entrecard network, are at the receiving end of the Admins policy changes since their inputs and recommendations are not welcome.

In CMF Ads, proposed policy changes are discussed and the members inputs are solicited. And all members are encouraged to be active in the Forums where the issues and queries of the members are answered right away.

Indeed, if you are not close to the customers and don’t listen to their concerns, how do you know what your customers want? You will just drive them away, as evidenced by the many users who have left Entrecard.

Conclusion

Any business is a service business. Service is part of every contact between your business and a prospect or customer. Ultimately, it affects not only how purchasers feel about your business but also their perception of the value and quality of the product or service you deliver.

Therefore, to be successful in business – in any business for that matter, what is important is you are close to the customers, for they are the people who give you your revenue and profit which are vital to your survival and growth.